Bella Products

Bella Products, Inc. was founded in August of 2000 and manufactures equipment and supplies for the medical and beauty industry.

Mr. Metcalf started working on microdermabrasion design in the summer of 1997. His first designs were brought to market by DermaGenesis Corporation in October of that year. Over the next year there were six iterations of the two different models manufactured of that basic design sold under the name of DermaGenesis.

In 1998 Mr. Metcalf finished two more microdermabrasion system designs. These designs were brought to market by Excelladerm Corporation, of which Mr. Metcalf was, at that time, a 50% owner and Vice President of Engineering. In the spring of 2000 these products were labeled by Coherent Laser Inc. as the SkinScape product line and were sold throughout Coherentís market area.

In the spring and early summer of 2000 Mr. Metcalf made significant design changes, applied for more patents and manufactured several new microdermabrasion machines. In August 2000 Bella Products, Inc. was started.

Mr. Metcalf is the founder & CEO of Bella Products, Inc., and is the original design patent holder of microdermabrasion technology that is the basis of all of the machines now manufactured in the United States. The technology patent was finally issued in May 2001, U.S. Patent number 6,238,275 and is the only patent issued on microdermabrasion system technology. A second patent based on handset application tool technology was issued in July 2001, patent number 6,250,996. There are several patents still pending or in issue at this time.

Bella Products continues to develop and expand their product offerings, focusing on the medical and clinical esthetic skin care industries. Optimal design, economic feasibility, and customer service are the cornerstones of the Bella Products philosophy, and will ensure that Bella Products customers will be supported well into the future.

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